| Course Name | Design Studio II |
| Code | Semester | Theory (hour/week) | Application/Lab (hour/week) | Local Credits | ECTS |
|---|---|---|---|---|---|
| VCD 202 | Spring | 2 | 6 | 5 | 10 |
| Prerequisites | None | |||||
| Course Language | English | |||||
| Course Type | Required | |||||
| Course Level | First Cycle | |||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | ||||||
| Course Coordinator | - | |||||
| Course Lecturer(s) | ||||||
| Assistant(s) | - | |||||
| Course Objectives | The course follows up on and advances the three main principles of VCD 201, which are: 1. Developing a systematic/methodic way of design thinking 2. Developing a user-oriented approach to design 3. Developing professional identity |
| Learning Outcomes | The students who succeeded in this course;
|
| Course Description | Students will interpret and produce visual solutions based upon specific assigned problems. Emphasis will be placed upon original concept development and the exploration of diverse processes, techniques, and methods. Following on the VCD 201 syllabus, the purpose of the VCD 202 course is to advance the gained knowledge and skills, and focus on teamwork for real market design applications. |
| Related Sustainable Development Goals | |
|
| Core Courses | X |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Managment Skills Courses | ||
| Transferable Skill Courses |
| Week | Subjects | Required Materials |
| 1 | Project 5: Packaging Design | Prepare a research about topics. A small presentation is needed in every studio session. The presentation about subjects you choose is expected. |
| 2 | Project 5: Packaging Design | Present sketches about the topic. Visuals and its related themes should be shown on the the presentation. The form of the packaging (ie. the box) must have graphic images as well as typography. |
| 3 | Project 5: Packaging Design | Present packaging design and graphic visuals for the pre-jury. |
| 4 | Project 5: Packaging Design | After considering critics on pre-jury, the project will be finished and be presented on the jury. |
| 5 | Project 6: Logo Design | Conduct a research for the project. Decide the field of study and the brand. |
| 6 | Project 6: Logo Design | First sketches |
| 7 | Project 6: Logo Design | Sketches and various application examples. preparation for applications and the jury |
| 8 | Project 7: Poster Design | First sketches and applications |
| 9 | Project 7: Poster Design | Research and Discussion about the sketches |
| 10 | Project 7: Poster Design | Research and Discussion about the sketches |
| 11 | Project 7: Poster Design | Finalizing works and preparation for applications and the jury |
| 12 | Project 8: Outdoor Design | First sketches and applications |
| 13 | Project 8: Outdoor Design | Research and Discussion about the sketches |
| 14 | Project 8: Outdoor Design | Finalizing works and preparation for applications and the jury |
| 15 | All projects | General review of the semester |
| 16 | Review |
| Course Notes/Textbooks | Frascara J. (2004). Communication Design: Principles, Methods, and Practice. Allworth Press, New York; ISBN-10: 1581153651 Papanek, V. (1984). Design for the Real World. Thames and Hudson, London; ISBN-10: 0500231656 Heller, S., Vienne, V. (2003). Citizen Designer: Perspectives on Design Responsibility. Allworth Press, New York; ISBN-10: 1621536408 PIPES, A., Foundations of Art and Design, Laurence King Publishing LUPTON, E. and Cole Phillips, J., Graphic Design: The New Basics, Princeton Architectural Press, New York and Maryland Institute College of Art, Baltimore BECER, E., Modern Sanat ve Yeni Tipografi, Dost Kitabevi Yayınları, 2007, Ankara HILLNER, M., Basic Typography 01: Virtual Typography, AVA Publishing, Switzerland AMARA, T. (2006). Typography Workbook: A Real-World Guide to Using Type in Graphic Design, Rockport Publishers CRAIG, J. (2006). Designing with Type: The Essential Guide to Typography, Watson-Guptill |
| Suggested Readings/Materials | Frascara, J. (2004). Design Fundamentals: Introduction. Unpublished manuscript, Department of Art & Design, University of Alberta, Canada |
| Semester Activities | Number | Weigthing |
| Participation | 1 | 10 |
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments | ||
| Presentation / Jury | 4 | 10 |
| Project | 4 | 80 |
| Seminar / Workshop | ||
| Oral Exam | ||
| Midterm | ||
| Final Exam | ||
| Total |
| Weighting of Semester Activities on the Final Grade | 100 | |
| Weighting of End-of-Semester Activities on the Final Grade | ||
| Total |
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Course Hours (Including exam week: 16 x total hours) | 16 | 8 | 128 |
| Laboratory / Application Hours (Including exam week: 16 x total hours) | 16 | ||
| Study Hours Out of Class | 14 | 6 | 84 |
| Field Work | |||
| Quizzes / Studio Critiques | |||
| Portfolio | |||
| Homework / Assignments | |||
| Presentation / Jury | 4 | 2 | |
| Project | 4 | 20 | |
| Seminar / Workshop | |||
| Oral Exam | |||
| Midterms | |||
| Final Exams | |||
| Total | 300 |
| # | Program Competencies/Outcomes | * Contribution Level | ||||
1 | 2 | 3 | 4 | 5 | ||
| 1 | To be able to apply the fundamental principles of design in creating visual narratives and messages, using physical and digital media, | X | ||||
| 2 | To attain complex problem-solving skills, using various design methods, | X | ||||
| 3 | To have a clear understanding of creative/art direction, | X | ||||
| 4 | To be able to use the advanced theoretical and applied knowledge attained in the areas of Visual Communication Design, | X | ||||
| 5 | To act with social and ethical awareness and to take responsibility, both individually and collectively, for developing aesthetic and effective design solutions, | X | ||||
| 6 | To be able to investigate, interpret and evaluate the developments on Visual Communication Design in the world and in Turkey, | X | ||||
| 7 | To have an advanced level of knowledge and experience in producing/editing still and moving images, | X | ||||
| 8 | To attain proficiency in using related software, media, and communication technologies, | X | ||||
| 9 | To gain reflexive and critical thinking abilities, | X | ||||
| 10 | To undertake self-directed and continuous education in the discipline, to develop a lifelong learning attitude, | X | ||||
| 11 | To be able to collect data in the areas of Visual Communication Design and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1), | X | ||||
| 12 | To be able to speak a second foreign at a medium level of fluency efficiently, | |||||
| 13 | To be able to relate the knowledge accumulated throughout the human history to their field of expertise. | X | ||||
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
